Uncover What's Slowing Down Your Product
Growth creates complexity and small friction points compound over time. When products become harder to use, explain, and evolve, it may be time to take a closer look under the hood.
I can help your team identify gaps in the product experience that are quietly holding your business back from its next stage of growth.
Who This Product Assessment is For
This assessment is designed for post-MVP startups and growing product teams experiencing increasing complexity as the product evolves. You know you're ready if:
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Users need more guidance than they should
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Onboarding seems increasingly complex
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Some features are getting harder to explain
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The experience feels fragmented and inconsistent
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Features look and feel like they were created by different teams
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Conversion or adoption has plateaued or decreased
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Delivery is becoming slower and more difficult
How It Works
After a discovery call to better understand your product and business, I’ll identify the biggest friction points affecting growth and provide clear recommendations in less than 10 business days for a flat fee of $4,997.
Step 1: Discovery
A focused conversation about your product, goals, and challenges.
Step 2: Analysis
A comprehensive review of the entire product experience to identify friction, gaps, and opportunities.
Step 3: Report
A detailed assessment with findings, priorities, and recommendations.
*Most assessments are completed in less than 10 business days from kickoff to final review. Products that are more complex may take more time, but we can discuss this during our discovery call.
What It's Like To Work With Me
I work best as a trusted partner during moments when products are growing quickly and the path forward isn’t always clear. Founders come to me when they want someone who can understand the full picture, ask the right questions, and take real ownership of the problem—not just execute tasks.
“She has an eye for both small and large details that help make an interface cleaner, more intuitive, and more appealing. She’s adept at defining strategy and effortlessly guiding a team and excels at synthesizing feedback into a unified plan.”
Past Work
Untangling complexity inside a large-scale financial platform
Charles Schwab
Helped redesign complex financial workflows and improve product consistency during the TD Ameritrade transition while contributing to a more scalable design systems foundation.
Helping enterprise users move faster through complex systems
LogicMonitor
Redesigned dashboard discovery workflows for a high-density enterprise monitoring platform used to manage complex infrastructure environments.
FAQ
This assessment is designed for post-MVP startups and growing product teams experiencing increasing complexity as the product evolves. It’s especially valuable for teams dealing with onboarding friction, inconsistent UX, fragmented workflows, slower delivery, or declining adoption and conversion.
I primarily work with SaaS products, AI tools, internal platforms, and complex workflow-based products. Most clients are growth-stage startups or teams preparing to scale their product experience more intentionally.
Change the text and add your own coThe assessment includes a focused review of the product experience, onboarding, workflows, navigation, UX patterns, product consistency, and structural friction points. You’ll receive a detailed report with findings, recommendations, opportunity areas, and strategic next steps, followed by a review call to walk through everything together.
ntent, including any information that is relevant to share. Then customize the font, size and scale to make it your own.Most assessments are completed in less than 10 business days from kickoff to final review. Products that are more complex may take more time, but we can discuss this during our discovery call.
The discovery call is a focused conversation to learn more about your product, team, goals, and the challenges you’re currently experiencing. It also gives us a chance to determine whether the assessment is the right fit before moving forward.
Not in the traditional sense. This assessment is less focused on surface-level UI critique and more focused on uncovering the friction, structural gaps, and product experience issues affecting usability, adoption, scalability, and growth.
No. The assessment is focused on diagnosis, clarity, strategy, and recommendations rather than implementation or visual redesign work. If additional support is needed afterward, we can discuss next steps separately.
Some teams use the assessment internally as a roadmap for improvements, while others continue working with me through strategic UX support, product design, systems work, or focused implementation projects.
Yes, depending on the product and the type of support needed. While this assessment is typically most valuable for post-MVP teams, I also work with earlier-stage startups on focused UX, product strategy, and foundational design projects.
The assessment is offered at a flat rate of $4,997 and includes discovery, product analysis, a detailed assessment report, and a collaborative review call. During the discovery call, we’ll determine whether the assessment is the right fit for your product, team, and goals before moving forward.